Are 3D movies synonymous with hard plastic red and green lenses and an audience mostly in preschool?
For most of us the 3D movie experience is limited to the Disney version at an amusement park or a documentary at the IMAX at our vacation spot. So will 3 D movies ever make the crossover from vacation entertainment to mainstream cinema?
Well, would you believe that the revolution is already under way? Less dramatic than the switch to color, but as radical, is the move as envisaged by movie moguls looking to bring the audiences back. In-your-face entertainment as never before is coming soon to a theatre near you.
Why the switch?
It’s been over 60 years since any new innovation was made in the movie-watching experience. This change could open up a whole new viewing experience, and one that will also fight the growing piracy issue, as 3D movies cannot be bootlegged, thanks to their filming method.
First in the list of 3D
One ground-breaking project is U2-3D, a name that sounds like a robot from Star Wars. The 3D film of the U2 concert definitely shows the technological advances made in the field. And yes, the glasses are as cool as the Irish rock band – not the old clunky red and green lenses, but a rather stylish black version.
Who else signed on?
Would you believe names like Steven Spielberg and Peter Jackson? The two big names have signed on with DreamWorks to create a trilogy based on the Tintin comics. Captain Haddock in 3D? Bet you can hardly wait! And talking of DreamWorks, that company has said that as of 2009 all of its movies will be shot in 3D.
Sounds like 3D movies are just around the corner. But are the theatres ready? Retrofitting is expensive and even in the US only about 65% of the theaters are actually equipped to show the movies. But if it all works out, then the future of entertainment is coming right at you!
So will you shell out extra for a 3D experience? Or are you a purist holding out for good old-fashioned 2D? Bring out your crystal ball and tell us what you think the future holds for the world of 3D.